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#NotACronut

#NotACronut

Imitation might be the sincerest form of flattery — but it also can be a foolproof recipe for getting a letter from the lawyers. You may remember when Dominique Ansel created the Cronut that made people everywhere flock to his New York shop… well, a Reno, Nevada bakery was inspired to make their own! But Ansel was NOT happy and sent the bakery, Rounds, a cease and desist letter to stop calling their goods “Cronuts,” since the commonly used term for a croissant-donut is trademarked! In an amusing twitter response, Rounds titled their product #NotACronut, then the cronut kerfuffle went viral, today you can pick up this fluffy tasty pastry at Rounds bakery proudly deemed the #NotACronut to avoid any legal disputes.